John is in the market for a new, high-end Rolex watch. This is a new type of consumer product purchase for him. Which of the following is true about specialty consumer products? a. Distribution for shopping consumer products and specialty products are the same. b. Specialty products are purchased just as frequently as unsought products. c. Promotion for specialty products is based on word of mouth. d. Specialty products have an exclusive distribution process and aren't frequently purchased e. Specialty products have a low price