Jollibee Foods Corporation (JFC) is considered an icon in the fast-food industry competing ahead of Mcdonalds in the Philippines. It has been very consistent in its strategy of keeping to its core business and competency allowing it to grow continuously albeit local crisis in 1986, a regional Asian crisis in 1997, and the global crisis in 2008. However, even before the COVID 19 crisis, the year 2019 was dubbed as a tough time as JFC net income slid by 14.4% in 2019.

For the first half of 2020, Jollibee racked up a loss of P10.17 billion in the second quarter, its biggest loss on record. This compares to the P1.04 billion pro!t it reported in the same period last year and brings a six-month loss to P11.96 billion as against a net income of P2.5 billion a year ago.

Design a balanced scorecard for JFC.