Jterm Exam . Spring 2021 ( /attempt.php?attempt=9642298cmid-9360128page=14 # Question 41 Not yet answered Marked out of 30.00 P Flag question One of the most impressive company growth stories during this pandemic is that of ZOOM! 14 Zoom is a cloud-based video communications service which you can use to virtually meet with others through a reliable platform for video and audio conferencing, chats, and webinars. It's very similar to Cisco's WebEx, Microsoft Teams, and Google Meet as it incorporates most of the features of 21 those applications. It was launched in 2011 when Eric Yuan (founder and current CEO of Zoom) left Cisco as an engineer. Later in 2019, Zoom went public and investors seemed to buy into Yuan's vision "video is the future of communications." But it looks like that future came faster than expected. As the pandemic 35 forced millions around the world to stay in their homes, Zoom emerged as the go-to service for not only virtual meetings and classes but also costume parties, church services, and book clubs. 42 Zoom's statistics and usage rates are very impressive, as it was downloaded 14x more than its weekly average during the fourth Quarter (Q4) of 2019 in the US, 20x more in the UK, and 55x more in Italy. Questions: (30 points) 1. What do you think is one important resource, one important capability, one important activity, & one important core competency of Zoom and why (6 points)? Briefly elaborate on the link/relationship between them (4 points). 2. Using the Resource-Based View (VRIO Framework) & the Dynamic Capabilities perspectives: How could Zoom leverage its resources and capabilities to gain and sustain competitive advantage (10 points)? 3. Based on the above & your personal experience/knowledge of Zoom, identify three strengths (6 points) and two weaknesses (4 points) of Zoom