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JUST NEED ANSWERS WITHOUT EXPLANATION 1- The following are steps, discussed in class, of a Hero's Story EXCEPT: Select one: a.Hero b.Rescue c.Challenge d.Guide e.Call

JUST NEED ANSWERS WITHOUT EXPLANATION

1- The following are steps, discussed in class, of a Hero's Story EXCEPT:

Select one:

a.Hero

b.Rescue

c.Challenge

d.Guide

e.Call to Action

2- Which of the following isNOTan example of earned media:

Select one:

a.Pay Per ClickSearch Return on Google

b.Blogger Review

c.Social Media Share of Influencer or Brand Post

d.Press Mention

e.Organic Search Result based on your content and links

3-The following are motivations, discussed in class, that marketers use in messaging EXCEPT:

Select one:

a.Greed

b.Guilt

c.Social Relevance

d.Exclusivity

e.Fear

4-According to the book,Made to Stick, which isNOTa characteristic that makes messaging memorable represented by the word SUCCESs:

Select one:

a.Simple

b.Unexpected

c.Credible

d.Character

e.Emotional

5- Darrell Everwine read a review about a new computer program that appealed to him very much. He decided to try to find the program. However, the new program was in short supplyalthough other brands with similar features were available. Darrell had to try seven shops before he finally found the program that appealed to him in stock. Which of the four Ps did the computer manufacturer fail to carefully evaluate in their marketing plan?

Select one:

a.preference.

b.place.

c.product.

d.promotion.

e.price.

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