Kappatronics Medical Devices has 5 sales territories (Central, NE, NW, SE, and SW) with varying numbers of customer accounts in each. Accounts in all regions have an average buying power of $150,000. The number of potential accounts in Central, NE, NW, and SW territories are 56, 36, 64, and 52, respectively. SE has sales potential of $4,800,000. Management is considering eliminating the Central territory due to its location in the middle of the other four regions, and redistributing its accounts to the other 4 territories.

What is the sales potential of the Central territory?