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Kava Botanicals, a boutique retailer that sells high - end makeup and accessories, is owned by two makeup manufacturers. Kava Botanicals is an example of

Kava Botanicals, a boutique retailer that sells high

-

end makeup and accessories, is owned by two makeup manufacturers. Kava Botanicals is an example of which type of strategic alliance?

Multiple choice question.

a joint venture

a short

-

term contract

a long

-

term contract

an equity alliance

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