Question
Kay is considering investing in a franchise, which will require an initial outlay of $100,000. She has conducted market research and found that her after-tax
Kay is considering investing in a franchise, which will require an initial outlay of $100,000. She has conducted market research and found that her after-tax cash flow from this investment should be about $20,000 a year for the next seven years.
The franchisor stated that she would generate a 20% rate of return. She currently has her money in a mutual fund, which has grown at an average rate of 14 percent.
Kay tells the franchisor that, since money has a time value, the actual rate of return according to her calculations would be much less than 20 percent.
- Do you agree with the franchisor or with Kay? Explain
- What methods are being used by Kay and the franchisor to calculate the rate of return?
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