Question
Kelli Davis is in the flower business. While business has been steady, she wonders if she should expand her business to include candy as well.
Kelli Davis is in the flower business. While business has been steady, she wonders if she should expand her business to include candy as well. Both flowers and candy fit well into her business model. Kelli provides the following projections of annual sales, net income, and average total assets for the flower business alone and for the business if both flowers and candy were sold.
Flowers Only | Flowers and Candy | |
Sales | $380,000 | $500,000 |
Net income | 40,000 | 60,000 |
Average total assets | 200,000 | 250,000 |
Required: 1. Calculate Kelli's return on assets, profit margin, and asset turnover for flowers only. 2. Calculate Kelli's return on assets, profit margin, and asset turnover for flowers and candy. 3. Based on these ratios, what recommendation would you make if Kelli Davis is considering expanding her business?
Go forward with the expansion plans. | |
Do not go forward with the expansion plans. |
Step by Step Solution
There are 3 Steps involved in it
Step: 1
Get Instant Access to Expert-Tailored Solutions
See step-by-step solutions with expert insights and AI powered tools for academic success
Step: 2
Step: 3
Ace Your Homework with AI
Get the answers you need in no time with our AI-driven, step-by-step assistance
Get Started