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Kellogg's Cereal Corporation is performing a test of a new marketing strategy in 9 selected Midwest cities to see if replacing Tony the Tiger as

Kellogg's Cereal Corporation is performing a test of a new marketing strategy in 9 selected Midwest cities to see if replacing "Tony the Tiger" as the "face" of Kellogg's Sugar Frosted Flakes will result in increased sales.

Data is in large boxes sold per store.

MarketMonthly sales before changing Tony Sales the first month after replacing Tony.

Detroit240266

Chicago 334346

Denver197193

Houston 223 227

Oakland 134151

Pittsburgh 231236

Sacramento 198205

Toledo 101119

Zanesville 123138

Perform a t-test for Two Dependent Samples and call monthly sales before the change as Group 1.

a)At = 0.05, what was your Critical Value?

b)What was the value of your Test Statistic?

c)Did you "Reject" or "Fail to Reject" the Null Hypothesis?

What was the p-value for this study?

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