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Kellogg's Cereal currently sells hot cereal, cold cereal, and fruit bars. Kellogg's is trying to decide whether or not to continue its hot cereal segment.

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Kellogg's Cereal currently sells hot cereal, cold cereal, and fruit bars. Kellogg's is trying to decide whether or not to continue its hot cereal segment. Assume that neither the direct fixed costs nor the allocated common fixed costs may be eliminated, but will be allocated to the two remaining segments. If hot cereal is dropped, this will cause profit to by $ Note: Indicate whether profit will increase or decrease and by what amount

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