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Kelly of Kelly's Kookies was opening a cookie bakery. She mentioned that she had so many friends and acquaintances that she wasn't really sure she

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Kelly of Kelly's Kookies was opening a cookie bakery. She mentioned that she had so many friends and acquaintances that she wasn't really sure she needed to advertise - and if she did, she'd put an ad in the phone book. Use the marketing funnel to explain the errors she is making

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