Ken Kendricks, a sale manager at Emergent Biosciences was promoted to a managerial position at headquarters, where he was responsible for sales-people who served his company's largest accounts. His new boss told him that his primary job was to influence others' success more than achieve new goals himself or socialize with his subordinates. However, in talking to you Ken revealed that he did not agree with his boss's directive. He told you that his would lead by demonstrating his need for achievement he had no need to exercise power. Ken's high need to achieve was no surprise all, he had been a very successful salesman obviously his desire to influence others was much less than his job required. Then came the real shocker. Ken's subordinates confirmed what his stories revealed. He was a poor manager, having little positive impact on those who worked for him. They felt that little responsibility had been delegated to them. He never rewarded them only criticized them. And the office was poorly organized, confused, and chaotic. Name the four types of personal power that Ken can invoke to help him in his new position., and briefly describe an example of how he might use each of them to help him advance in his new role.