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keting organizations that link producer and consumer within a marketing channel are called a.) distributorships warehousing groups marketing intermediaries dshopping centers supermarkets 21. Convenience goods

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keting organizations that link producer and consumer within a marketing channel are called a.) distributorships warehousing groups marketing intermediaries dshopping centers supermarkets 21. Convenience goods such as candy, gum, and cigarettes are normally distributed using distributio exclusive intensive c. patterned d. intentional 22. Nine west manufactures leather goods such as shoes and handbags. Which form of distribution is this company most likely to use ? Intensive &. Comprehensive Agent-driven e.) Selective 23. Products such as very expensive wristwatches are distributed usingdistribution. exclusive b. patterned c. selective d. intentional e. intensive 24. Walmart is working with its suppliers using tools such as electronic billing, purchase order verificatio code technology, and the like to integrate data to improve overall performance. This is an example of_ a supply chain management vertical marketing systems c. horizontal marketing systems d. contractual vertical marketing systems e. intensive distribution 25, Macy's, Sears, and JCPenney are examples of stores. a specialty department super & discount convenience 26. Discount stores are self-service merchandise outlets that sell goods at lower prices than usual an a. b. locate their showrooms in high-rent districts. offer a wide variety of customer services. operate on lower markups d. offer narrow but deep product mixes. e provide numerous services to customers

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