Khalifa University has also requested that you provide the following.

Mission and Vision

Create proposed mission and vision statements that are current and relevant for KU. They should be consistent with the goals listed. Your vision statement should reflect the recommended future direction of Khalifa University.

SWOT Analysis External Resources (Opportunities/Threats) - What external opportunities and threats will support or detract from KU's goals? Internal Resources (Strengths/Weaknesses) - What internal strengths will drive your vision forward? What internal gaps and challenges will create barriers to future developments? Provide an analysis of the implications of your SWOT. What does it mean for KU and how have you taken its findings into account?

PESTLE Analysis

Again, your justification must be tailored to your client, Khalifa University and it must not be generic in nature. Be as specific as possible to the unique needs of KUSTAR.