kilgor simulation (wine company)

youll be asked to build a Balanced Scorecard for the company. You must select three strategic objectives for each perspective. Please take notes about the reasons why you are selecting your objectives.

After you submit your scorecard, you must advise the company on three important issues it is currently facing.

1. FIRST DECISION TO MAKE

High-quality low price, prices 2 x cheaper compared to the competitors.

PROBLEM 1

	OPTIONS TO SELECT	OPTION CHOSEN
1)	Increase discounts on our affected labels to all retailers to match the competition effectively, lower our margins.
2)	Approach the supermarket to produce the generic label ourselves provided they agree to offer our branded products in higher quantities.
3)	Offer an exclusive product to our other large customers within our existing brands.
4)	Do nothing. Wait and see what happens!

2. What is your recommendation? Why?

FINANCIAL CUSTOMER INTERNAL BUSINESS PROCESSES LEARNING & GROWTH Return on investment Customer satisfaction index Production waste and scrap Employee engagement index Total cost of goods sold per case Market share Employee safety (LTIFR) Training and development hours per employee WD operating income/divisional profit Quality index Sustainability: total carbon emissions Rate of employee participation in community engagement projects ositive change M 1 OK E