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Kit co ltd has recently developed a personal music player and is now considering what price to charge for the new product. A market research
Kit co ltd has recently developed a personal music player and is now considering what price to charge for the new product. A market research company has produced the following forecasts of demand at three potential selling prices:
Selling prices$250$350$450
Sales units/annum10,0008,0006,000
Fixed costs/annum$800,000$500,000$200,000
Variable costs are forecast at $220 per unit at any activity level.
REQUIRED
- Calculate for each potential selling price, the budgeted profit, The Breakeven point in units and the margin of safety
- Using a graph paper, draw and label a Breakeven chart for a selling price of $350 for activity levels between 0 and 8,000 units
- Define target costing and explain briefly how it could be used by Kit Co Ltd in the design, manufacture and sale of the personal music players
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