Knorr is a manufacturer of soup, dip, and gravy mixes. It printed on$-$package recipes, gave out coupons to existing customers, and created a recipe booklet that could be ordered with three UPC codes from three different Knorr products. All of these activities are representative of which type of strategy?

Question $29$Answer

a$.$

market development

b$.$

market penetration

c$.$

product development

d$.$

diversification