Kokomochi is considering the launch of an advertising campaign for its latest dessert product, the Mini Mochi Munch. Kokomochi plans to spend $ 5.7 million on TV, radio, and print advertising this year for the campaign. The ads are expected to boost sales of the Mini Mochi Munch by $ 8.7 million this year and $ 6.7 million next year. In addition, the company expects that new consumers who try the Mini Mochi Munch will be more likely to try Kokomochi's other products. As a result, sales of other products are expected to rise by $ 2.2 million each year. Kokomochi's gross profit margin for the Mini Mochi Munch is 34 %, and its gross profit margin averages 24 % for all other products. The company's marginal corporate tax rate is 35 % both this year and next year. What are the incremental earnings associated with the advertising campaign?

Incremental Earnings Forecast Year 1 Sales of Mini Mochi Munch $ 8700000 Other Sales $ 2200000 Cost of Goods Sold $ $ Gross Profit Selling, General, and Admin. Expenses $ Depreciation 0 EBIT $ Income tax at 35% $ Unlevered Net Income $