Krispy Kreme Doughnuts Inc 2015.Based on the aboveStrategic Position and Action Evaluation (SPACE) Matrix and BCG Matrix from ii and iii, you need to come out with for the presentation, do what is necessary based on questions. Would you please make a clear view of the presentation with a clear explanation so that the viewers can understand that ii and iii are about what the picture about?

reference: https://www.sec.gov/Archives/edgar/data/1100270/000120677415001119/krispykreme_10k.htm

ii. Strategic Position and Action Evaluation (SPACE) Matrix ( explain and give the reasons on the rate why you give such different rates for each of them ) needreasons for each element rates as of FP, SP, CP, IP

iii. Bcg matrix ( present how you identity the four quardenat for the case, you need the explain the market share for each four sengemts of operations of krispy kreme on the based on the given table below and what can understand from the image on the given explanation and you need to add your explanation) ?

QUADRAN'I' II Krispy Kreme. Domestic Operation lies in the Star quadrant, where we assume competitive pressures are less. Efforts to further penetrate the markets in these markets are a possible strategy for the company. The results also suggest that these markets have long-term growth and protability opportunities. We therefore believe. Krtspy should continue to invest its resources in these segments. This should make greater with new product development based on popular local favours with huge followership in the area and get the maximum revenue for the company. Krispy Kreme must begin to strategize. consider product enhancements techniques. improve distribution channels. and implement cost-efficient methods to capitalize on the same. QUADRANT III We note that the K Supply Chain falls into the Cash cow. The cash cows can be its standard products that are popular already. and it has huge sales in those products. It can continue using them as revenue generators while introducing new products to earn more cash. Therefore. to retain their strong assumption is called possible. they should handle these products effectively. The appropriate strategy to consider includes diversication as invest in research and development to be innovated. QUADRANT IV The company's Store Operations are in 3 Dogs have a low relative market share position and compete in a slow or no market growth industry. However. it is expected that the market will grow in the future with environmental changes. The recommended strategy for Krispy Kreme Doughnuts is to invest in the business enough to convert it into a cash cow. This will ensure profits for Krispy Kreme Doughnuts if the market starts growing again in the future. QUESTION MARK o DOMESTIC FRANCHISE I INTERNATIONAL FRANCHISE CASH COWS H a HR SUPPLY CHAIN LOW [11 QUADRANT I Krispy Kreme's are International Franchisee is a lQuestion mark. The reason for this is that Krispy Kreme as a company is growing globally and is becoming popular slowlyr in many other countries. leaving a huge space for the company's growth to be covered. Therefore. there is a huge scope for the growth ifproper can increase through innovation by the type of product sold according to the needs of local customers. Thus. continued concentration on market penetration. market development. and product development is an appropriate strategy for developing the market to cater to local customers. especially for international outlets. Need to offer franchise to new areas to make many customers. and it will be attracted. Cash flow Rate of inflation Price earnings ratio Barriers to enter into market Earnings per share Competitive pressure Working capital Price elasticity of demand Liquidity Demand variability Net income Price range of competing products Return on Investment Ease of exit from market Financial Position [FF] Average Stability Position {SP} Average W W Market share Profit potential Product quality Financial stability Customer loyalty Resource utilization Capacity utilization Productivity. capacity utilization Technological knowhow Ease of entry into market Control over suppliers and distributors -2 Growth potential Product life cycle -5 Extth leveraged Competitive Position (CPI Average . Industry Position (IF) Average X-Axts: -2.86 + 4.86 = +2 Y-Axls: +4.5? 4.14 - +1.85