Answered step by step
Verified Expert Solution
Link Copied!

Question

1 Approved Answer

KUALA LUMPUR (May 24): The first Light Rail Transit (LRT) project here began its operation in December 1996 under Phase 1 between the Ampang and

KUALA LUMPUR (May 24): The first Light Rail Transit (LRT) project here began its operation in December 1996 under Phase 1 between the Ampang and Sultan Ismail stations, which was known as STAR LRT then. It is now called the Ampang Line.

In addition, the Klang Valley had two more lines, the Sri Petaling Line, which was part of the STAR LRT network, and the Kelana Jaya Line, which was known as the PUTRA LRT.

The LRT in the Klang Valley had been mooted since the 1980s when the Kuala Lumpur Transport Master Plan study found that the capital needed an integrated rail system to improve its transport infrastructure.

However, since the LRT has been in operation, several incidents have occurred, including accidents that resulted in injuries.

The following are several incidents involving the three routes since operations began:

 

  • Oct 27, 2006: A STAR-LRT coach derailed and jumped the concrete barrier and ended up dangling 25 metres above the ground while the train was coming to a stop at its final destination at the Sentul Timur station. There were no passengers in the six coaches.
  • Nov 24, 2007: Two coaches in the middle of the STAR LRT train derailed while approaching the Sentul Timur station, resulting in the disruption of services at five stations from Sentul Timur to Sultan Ismail. Ten passengers were trapped in five trains that were stranded at several locations, but there were no injuries.
  • Sept 24, 2008: Four passengers suffered slight injuries when a STAR-LRT train hit the back of another train. There were about 300 passengers on board both trains.
  • July 22, 2015: Two trains experienced brake system problems at two different locations, namely at the Setiawanga and Universiti stations. No injuries were reported.
  • Sept 9, 2017: Kelana Jaya LRT service was disrupted on the Setiawangsa-KLCC line, causing passengers to be trapped in the train for 20 minutes.
  • May 24, 2021: 47 passengers were seriously injured while 166 more suffered minor injuries when two trains collided in a tunnel on the Kelana Jaya LRT line between the Kampung Baru and KLCC stations.   

 

Instructions:

Take a look at the article below. If you are a PR practitioner for Prasarana, which is the company that runs and manages the Light Railway Transit (LRT) and other public transportations such as the MRT and monorail services, What will be your suggestions to improve communication and trust to the customers and public at large after the crisis?. Give simple suggestions.


Step by Step Solution

3.37 Rating (153 Votes )

There are 3 Steps involved in it

Step: 1

In light of the importance of an effective public relation strategy as part of the overall crisis management effort the article presented in the question essentially highlights a crucial practical cas... blur-text-image

Get Instant Access to Expert-Tailored Solutions

See step-by-step solutions with expert insights and AI powered tools for academic success

Step: 2

blur-text-image

Step: 3

blur-text-image

Ace Your Homework with AI

Get the answers you need in no time with our AI-driven, step-by-step assistance

Get Started

Recommended Textbook for

Economics

Authors: R. Glenn Hubbard

6th edition

978-0134797731, 134797736, 978-0134106243

More Books

Students also viewed these Economics questions