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Kumar Harvard article: Which is the first question for managers to consider when a low-cost rival enters the industry? a. Will this company take away
Kumar Harvard article: Which is the first question for managers to consider when a low-cost rival enters the industry? a. Will this company take away any of my current or future customers? b. Should we outsource our production to countries with low labor costs? c. Should we hire more research and development staff? d. Are sufficient number of customers willing to pay more for the benefit I offer
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