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Kylo is a brand manager. He has been puzzling over why one of his top-selling products is suddenly stagnating. Prior to setting up a marketing
Kylo is a brand manager. He has been puzzling over why one of his top-selling products is suddenly stagnating. Prior to setting up a marketing research project, he decides to check the company's Twitter feed, where he sees that a number of people have complained about the product's quality in the last month. This is an example of _______. Question 9 options: single-source data secondary data primary data inventory data external data
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