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Laurs & Bridz: Human Resource Policies for Sales Personnel Your Submission: Please save to Peer Exchange a 1 - page ( single spaced ) response

Laurs & Bridz: Human Resource Policies for Sales Personnel
Your Submission: Please save to Peer Exchange a 1-page
(single spaced) response to these questions:
1. What is the role of the medical representative (MR) in pharmaceutical selling? Discuss the competencies required to become a successful MR.
2. Discuss the various sources of (1) internal and (2) external sales personnel recruiting for pharmaceutical companies such as Laurs & Bridz.
3. How can the company calculate the number of applicants required to fill a position?
4. How can the company evaluate the effectiveness of various sources of recruitment?

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