law 122 case 4 chp 9

QwikiSlim published advertisements at various dates in

newspapers. The statements published in the newspapers are

reproduced below:

LOSE UNWANTED FAT IN ONLY 90 MINUTES.

No costly pills. No tiring Exercises. No strict diet. Our method has proven

itself in the art of making you beautiful. Lose unwanted fat. All you have to

do is sit back and relax while QwikiSlim does the work for you. You get

sensational results in 90 minutes. RESULT GUARANTEED.

Several individuals saw this advertisement and purchased

QwikiSlim. However, they never saw any results and decided to sue

QwikiSlim for misrepresentation. They claim that the

advertisement amounts to a statement of fact. QwikiSlim says it

only intended the advertisement to reflect an opinion.

Is this a statement of opinion or fact? If it is an opinion, could

the unhappy customers still sue QwikiSlim? Yes or No

Briefly explain your answer (using a legal concept and

application of the facts)

Also define what is the issue, Principle , analysis and result ?