Leadership is the ability to influence followers to achieve common goals through shared purposes. Leaders, with the help of followers, are responsible for enacting an organization's vision, mission and strategies, and for achieving goals in socially responsible ways.

• Choose one of the companies listed on page 367 of your textbook and research the company's leadership and management, as well as their strategies and structure in meeting stakeholder needs.
• Explain, based on your research, how the company is a "firm of endearment."

Respond to no fewer than two of your peers on two separate days to build the dialog.