Learning Goal: To contextualize Porter's Framework to a competitive environment that you are familiar with. Instructions: Think about the industry in which you or your employer compete. If you are unemployed, choose any industry that you are familiar with. Choose two companies (in addition to your own) that compete within the same competitive environment. Position all three companies on the template. Their positions will reflect the strategy that you believe each company is pursuing: differentiation, cost leadership, focus. Add a short description (1-2 sentences) to justify the rationale behind your choices