Learning Outcomes : Describe the different issues related to environmental scanning, strategy formulation, and strategy implementation in
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Question:
Learning Outcomes:
- Describe the different issues related to environmental scanning, strategy formulation, and strategy implementation in diversified organizations. ClO-2
- Distinguish between different types and levels of strategy and strategy implementation-CLO4
- Communicate issues, results, and recommendations coherently, and effectively regarding appropriate strategies for different situations, ClO-6
Assignment Question(s):
- Discussion questions
- Is the evaluation and control process appropriate for a corporation that emphasizes creativity? Are control and creativity compatible? Discuss. (2 marks)
- What skills should a person have for managing a business unit following a differentiation strategy? Why? What should a company do if no one is available internally and the company has a policy of promotion from within? (2 marks)
- Why is an understanding of national cultures important in strategic management? (1 mark)
- Case study
An acquisition is a situation whereby one firm (acquiring firm) purchases most or all of another firm's (acquired firm) shares in order to take control.
From real national/international market, select an example of an acquisition between two firms and answer the following questions:
- Briefly introduce the chosen acquiring and acquired firms (Industry, activity, nationality, market position, ...). (1Mark). Max 100 words
- Explain the different reasons for this acquisition.(1Mark)
- Was this acquisition successful? Why?(1Mark)
- Evaluate the competitive advantage of the acquiring company (after the acquisition).(1Mark)
- What is the method used by the acquiring firm to manage the culture of the acquired firm? underline the pros and cons of this method. (1Mark)
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