LEGO realized it could locate growth opportunities in emerging markets such as China. Which aspects of the core competence-market matrix did LEGO apply to guide this strategy?

Multiple Chocie

A. Combining existing core competencies with emerging business practices.

B. Leveraging core competencies to improve current market position

C. Building new core competencies to protect and extend current market position

D. Building new core competencies to create and compete in markets of the future

E. Redeploying and recombining core competencies to compete in markets of the future