Leno Company makes swimsuits and sells these suits directly to retailers. Although Leno has a variety of suits, it does not make the All- Body suit used by highly skilled swimmers. The market research department believes that a strong market exists for this type of suit. The department indicates that the All-Body suit would sell for approximately $100. Given its experience, Leno believes the All-Body suit would have the following manufacturing costs. Direct materials $30 Direct labor 33 Manufacturing overhead 37 Total costs $100 Assume that Leno uses cost-plus pricing, setting the selling price 29% above its costs. What would be the price charged for the All- Body swimsuit? Selling price $ 129 eTextbook and Media Assume that Leno uses target costing. What is the price that Leno would charge the retailer for the All-Body swimsuit? Selling price $ eTextbook and Media What is the highest acceptable manufacturing cost Leno would be willing to incur to produce the All-Body swimsuit, if it desired a profit of $20 per unit? (Assume target costing) Target cost