Question
Leno Company makes swimsuits and sells these suits directly to retailers. Although Leno has a variety of suits, it does not make the All-Body suit
Leno Company makes swimsuits and sells these suits directly to retailers. Although Leno has a variety of suits, it does not make the All-Body suit used by highly skilled swimmers. The market research department believes that a strong market exists for this type of suit. The department indicates that the All-Body suit would sell for approximately $107. Given its experience, Leno believes the All-Body suit would have the following manufacturing costs.
Direct materials | $23 |
Direct labor | 34 |
Manufacturing overhead | 46 |
Total costs | $103 |
What is the highest acceptable manufacturing cost Leno would be willing to incur to produce the All-Body swimsuit, if it desired a profit of $22 per unit? (Assume target costing.)
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