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Let's modify the scenario from Q 1 and Q 2 a bit. Management estimates that the incremental promotion program required to generate sufficient demand to
Let's modify the scenario from Q and Q a bit. Management estimates that the incremental promotion program required to generate sufficient demand to boost sales by will need to be: Marketing Costs $exclusive of commissions Consumer Advertising $ Trade Promotion $ Sales Promotion $ The total market for craft beer sold in sixpacks is about six packs per year. How much market share will Shannon's need to acquire in order to break even on the incremental costs that are anticipated? Express your answer in percent format to two decimal places. For example, for five percent or for onehalf of one percent. Do not include the percent sign.
Let's modify the scenario from Q and Q a bit. Management estimates that the incremental promotion program required to generate sufficient demand to boost sales by will need to be:
Marketing Costs
$exclusive of commissions
Consumer Advertising
$
Trade Promotion
$
Sales Promotion
$
The total market for craft beer sold in sixpacks is about six packs per year. How much market share will Shannon's need to acquire in order to break even on the incremental costs that are anticipated? Express your answer in percent format to two decimal places. For example, for five percent or for onehalf of one percent. Do not include the percent sign.
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