Level 1 establishes the foundation for effective business presentations based on emotional intelligence principles aiding the effort to connect with an audience. As suggested in the Level 1 material, emotions influence decision making. As such, a strong connection with the target audience is imperative. Level 1 activities introduce the following concepts:

• The emotional motivation
• Building your team
• Choosing the emotional motivator
• Relationship building
• Reading the room
• Emotive interviewing
• Clues in surroundings