Lever's most successful product in India is Fair & Lovely, a skin$-$whitening agent that is sold to dark$-$skinned women in India to help them conform to their culture's definition of beauty. Lever is emphasizing one type of responsibility, to make a profit, and ignoring another type of responsibility, which is to help women realize that appearance is superficial. What are these two types of responsibilities, respectively?

a$.$

discretionary; ethical

b$.$

economic; legal

c$.$

economic; discretionary

d$.$

legal; ethical