LG has conducted research in an effort to assess its opportunity for market share development. The table below indicates consumers' current response at each step along the share performance path for the LG iPhone as well as the potential performance for each of the share performance metrics:

Share Performance Metric	Current Performance	Potential Performance
Aware	0.70	0.80
Consider	0.45	0.60
Prefer	0.60	0.80
Available	0.50	0.70
Purchase	0.60	0.75

What is Market Share Index?

What is Share Potential Index?

What is Share Development Index?