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line of VCRs ? Why? 6 . Max Leonard, vice president of Marketing for Dysk Computer, Inc., must decide whether to introduce a midpriced version
line of VCRs Why?
Max Leonard, vice president of Marketing for Dysk Computer, Inc., must decide whether to introduce a midpriced version of the firm's DC personal computer product linethe DCX The DCX would sell for $ with unit variable costs of $ Projections made by an independent marketing research firm indicate that the DCX would achieve a sales volume of units next year, in its first year
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