Question
List Country 1 Country 2 Country 3 Country 4 Total Orders per Month EUR 1,000,000 EUR 500,000 EUR 250,000 EUR 200,000 YoY Growth 200% 30%
List | Country 1 | Country 2 | Country 3 | Country 4 | |
Total Orders per Month | EUR 1,000,000 | EUR 500,000 | EUR 250,000 | EUR 200,000 | |
YoY Growth | 200% | 30% | 70% | 250% | |
Share of orders on Which DeliveryGeek Provides Delivery | 25% | 50% | 95% | 75% | |
Average food value of order | 7 | 15 | 15 | 9 | |
Average delivery fee per order | 0.5 | 3.5 | 2.5 | 3 | |
Marketplace commission (in case restaurant does delivery) | 7% | 7% | 7% | 7% | |
Delivery service commission (in case DeliveryGeek does delivery) | 18% | 24% | 22% | 23% | |
Delivery cost per order (when DeliveryGeek does delivery) | 1 | 6 | 5 | 4.5 | |
Marketing cost per order | 0.7 | 0.2 | 1.1 | 1 | |
Questions | |||||
Looking at the numbers above, could you please address the following questions? | |||||
a. What are the key insights and strategic recommendations you can bring per country? | |||||
b. If we had 500k Euro extra to invest per month, where / how would you spend it and why? (You can provide multiple scenarios with trade-offs) | |||||
c. If you had to double our gross profit per month, how would you achieve this? Why? (You can provide multiple scenarios with trade-offs) | |||||
(Note: gross profit = total revenue delivery costs marketing) | |||||
Note 1: Gross profit = total revenue - delivery costs marketing | |||||
Note 2: Delivery fee revenue goes to DeliveryGeek when DeliveryGeek does delivery and goes to restaurant when restaurant does Deliver |
Step by Step Solution
There are 3 Steps involved in it
Step: 1
Get Instant Access to Expert-Tailored Solutions
See step-by-step solutions with expert insights and AI powered tools for academic success
Step: 2
Step: 3
Ace Your Homework with AI
Get the answers you need in no time with our AI-driven, step-by-step assistance
Get Started