Listerine has a strong reputation for fighting germs that cause bad breath from 3 essential oils in its products - eucalyptus, thyme and mint. Listerine is expanding from the mouth wash category into the toothpaste category to grow the business. As the key account manager of Listerine at London Drugs, you've got to get this new launch listed at this important retailer starting January 2021. What are 5 relevant factors for PLANNING that you would consider to ensure a successful sales call? (5 points)