Locate the 2011 financial statements for The Walt Disney Company on the Internet.

Use those financial statements and consider the following questions.

1. As illustrated in Exhibit 10-10, Interbrand estimates the value of the Disney brand name in 2011 at $29.02 billion. Search Disneys financial statements and noteswhat is Disneys estimate of the value of the Disney name?

2. What summary journal entry did Disney make to record interest incurred during fiscal 2011? (Hint: Dont forget to distinguish between interest incurred and cash paid for interest.)

3. Find Disneys note about intangible assets. What is Disneys amortization policy for intangible assets? How often does Disney review its intangible assets to determine if their carrying values are recorded accurately?

4. According to the statement of cash flows, in 2011 Disney spent $3559 million on investments in parks, resorts, and other property. Use the notes to the financial statements to determine how much of this total related to each of Disneys operating segments.

link to pdf for financial statements

Locate the 2011 financial statements for The Walt Disney Company on the Internet.

Use those financial statements and consider the following questions.

1. As illustrated in Exhibit 10-10, Interbrand estimates the value of the Disney brand name in 2011 at $29.02 billion. Search Disneys financial statements and noteswhat is Disneys estimate of the value of the Disney name?

2. What summary journal entry did Disney make to record interest incurred during fiscal 2011? (Hint: Dont forget to distinguish between interest incurred and cash paid for interest.)

3. Find Disneys note about intangible assets. What is Disneys amortization policy for intangible assets? How often does Disney review its intangible assets to determine if their carrying values are recorded accurately?

4. According to the statement of cash flows, in 2011 Disney spent $3559 million on investments in parks, resorts, and other property. Use the notes to the financial statements to determine how much of this total related to each of Disneys operating segments.

link to pdf for financial statements

https://ditm-twdc-us.storage.googleapis.com/2015/10/2011-Annual-Report.pdf