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Locke Solutions has implemented a CRM system and is currently in the process of collecting the following relevant information: the date of the company's last
Locke Solutions has implemented a CRM system and is currently in the process of collecting the following relevant information: the date of the company's last communication with a client each customer's purchasing frequency the type of promotions delivered to each customer What is Locke Solutions' next stage in the CRM cycle? Identify customer relationships. Understand the interactions with current customers. Store and integrate customer data by using information technology. Capture relevant data on interactions
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