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Lorenzo shares the following information with you as you ponder different scenarios to help your client. Selling price $ 7 . 5 0 Cost for

 


Lorenzo shares the following information with you as you ponder different scenarios to help your client.

Selling price $7.50

Cost for paper, per unit $0.70

Cost for printing, per unit $1.10

Cost for film, per unit $0.60

Staff salaries $48,000.00

Other operating costs $12,120.00

Using Lorenzos data and proper Excel formulas, first, plan to get an understanding of Lorenzos financial situation based on breakeven. 1.  He lets you know that hes been approached by a potential client inquiring about a special order, and he wants you to advise him on whether to accept the order. The client wants 500 custom posters for $7 per poster. The posters will require a different type of paper that will cost $0.10 more per poster. The order will also require Lorenzo to pay an extra $1000 in employee costs. 2.Per Lorenzos request, you also decide to see what effect a price increase might have on Lorenzos position. You have noticed that Lorenzos is one of the only poster shops in the area, and customers may be willing to pay more, and a higher price may even signal higher quality. Though, there are no guarantees that the market will accept the price increase. Lorenzo is looking at increasing the sales price to $9.25.


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