Lott Mountain, Inc. uses a number of financial and nonfinancial measures to analyze its business performance and allocate its resources. The accounting manager asked you to assist with review and analysis of specific aspects of the company's performance. Task 1: In considering production alternatives, the company's primary objective is to maximize its total contribution margin in dollars. If the contribution margins are equal, its secondary objective is to produce products with the highest estimated annual revenues. In this context, the company is analyzing four products (A, B, C, and D) but can produce only one of them. Answer the question in column A by clicking in the associated cell in column B and selecting the most appropriate response from the option list. Use the information in the exhibits provided. Question Response Which product best achieves the company's stated objectives? SHOW ALL WORK [Calculate the total contribution margin for each of the firm's 4 products] Product Summary Table Product A Product B Product C Product D 19,000 25,000 26,000 Metric per unit Estimated sales Selling price Direct labor 22,000 $16.50 $20.00 $17.50 $15.00 $6.00 $5.00 $6.50 $4.00 Direct materials $3.00 $2.00 $2.50 $1.00 $1.00 $1.00 $.50 $2.00 Variable overhead Fixed costs $1.00 $1.50 $2.00 $3.00