Question
Lou Barlow, a divisional manager for Sage Company, has an opportunity to manufacture and sell one of two new products for a five-year period. His
Lou Barlow, a divisional manager for Sage Company, has an opportunity to manufacture and sell one of two new products for a five-year period. His annual pay raises are determined by his divisions return on investment (ROI), which has exceeded 18% each of the last three years. He has computed the cost and revenue estimates for each product as follows:
Initial Investment | Product A | Product B |
Cost of equipment (zero salvage value) | $170,000 | $380,000 |
Annual revenues and costs:
|
|
|
Sales revenues | $250,000 | $350,000 |
Variable expenses | $120,000 | $170,000 |
Depreciation expense | $34,000 | $76,000 |
Fixed out-of-pocket operating costs | $70,000 | $50,000 |
The companys discount rate is 16%.
Required:
- Calculate the payback period for each product.
- Calculate the net present value for each product.
- Calculate the internal rate of return for each product.
- Calculate the profitability index for each product.
- Calculate the simple rate of return for each product.
- Which of the two products should Lous division pursue?
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