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Lovable Lions is a specialty pet gift shop selling exotic pet-related items online. The shop has no physical location. Results for last year are
Lovable Lions is a specialty pet gift shop selling exotic pet-related items online. The shop has no physical location. Results for last year are shown next: (Click the icon to view the results.) For internal planning and decision-making purposes, the owner of Lovable Lions would like to translate the company's income statement into the contribution margin format. Since Lovable Lions is online only, all of its cost of goods sold is variable. A large portion of the selling and marketing expenses consists of freight-out charges ($20,600), which were also variable. Only 20% of the remaining selling and marketing expenses and 25% of the website expenses were variable. Of the other operating expenses, 90% were fixed. Based on this information, prepare Lovable Lions' contribution margin income statement for last year. Lovable Lions Contribution Margin Income Statement For the Year Ended December 31 Sales revenue $ 987,000 Less: Variable expenses Cost of goods sold 670,000 Variable selling and marketing expenses 62,000 Variable website maintenance expenses Other variable operating expenses Total variable expenses Less: Fixed expenses Fixed selling and marketing expenses Fixed website maintenance expenses
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