Lovell Computer Parts Inc. is in the process of setting a selling price on a new component it has just designed and developed. The following cost estimates for this new component have been provided by the accounting department for a budgeted volume of46,000units.

Per UnitTotalDirect materials$50Direct labor$23Variable manufacturing overhead$25Fixed manufacturing overhead$598,000Variable selling and administrative expenses$18Fixed selling and administrative expenses$414,000

Lovell Computer Parts management requests that the total cost per unit be used in cost-plus pricing its products. On this particular product, management also directs that the target price be set to provide a23% return on investment (ROI) on invested assets of $1,000,000.

(a)

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Compute the markup percentage and target selling price that will allow Lovell Computer Parts to earn its desired ROI of23% on this new component.(Round markup percentage to 2 decimal places, e.g. 10.50%.)

Markup percentage%Target selling price$