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Luker Company prepared the following budgeted income statement for the first quarer of 2016: Luker Company Budgeted Income Statement For the Quarter Ended March 31,

Luker Company prepared the following budgeted income statement for the first quarer of 2016:

Luker Company
Budgeted Income Statement
For the Quarter Ended March 31, 2016
January February March Total
Sales Revenue (20% increase per month) $10,000 $12,000 $14,400 $36,400
Cost of Goods Sold (50% of sales) 5,000 6,000 7,200 18,200
Gross Profit 5,000 6,000 7,200 18,200
S and A Expenses ($3,000 + 5% of sales) 3,500 3,600 3,720 10,820
Operating Income 1,500 2,400 3,480 7,380
Income Tax Expense (30% of operating income) 450 720 1,044 2,214
Net Income

$1,050

$1,680

$2,436

$5,166

Lurker is considering two options. Option 1 is to increase advertising by $1100 per month. Option 2 is to use better-quality materials in the manufacturing process. The better materials will increase the cost of goods sold to 55% but will provide a better product at the same sales price. The marketing manager projects either option will result in sales increases of 25% per month rather than 20%.

1. Prepare budgeted income statements for both options assuming January sales remain $10,000.

2. Which option should Lurker choose? Explain your reasoning.

Luker Company

Budgeted Income Statement
For the Quarter Ended March 31, 2016

January

February

March

Total
Sales Revenue $10,000

$12,500

Cost of Goods Sold 5,000

6,250

Gross Profit 5,000

6,250

S and A Expenses 4,600

4,725

Operating Income 400

1,525

Income Tax Expense 120

458

Net Income $280

$1,067

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