Question
luton homes is a leading builder of luxury houses. Three years ago, luton expanded its business by acquiring clarity homes, which gave luton a significant
luton homes is a leading builder of luxury houses. Three years ago, luton expanded its business by acquiring clarity homes, which gave luton a significant presence in the project home market. Clarity is managed as an investment centre and Roi is used to assess clarity performance9with the average of begining and end of a year investment balances being used to in the roi calculations). Bonuses for the clarity manager are also based in part on Roi.
Investment made by lutton homes and its clarity division are expected to earn a minimum required rate of return of 12% before income tax. The result from last years operation at clarity is provided below.The division productive assets were $682500 at the year end a 5% increase over the prior year end balance.
sales revenues $1000000
variable expenses 300000
contribution margin 700000
Fixed expense 500000
net operating income 200000
This year the company has a $190000 investment opportunity with the following cost and revenue charactertics
sales revenues $200000
contribution margin ratio 60% of sales
Fixed expense $90000
q3.1
What is the likely reaction of clarity division managers towards the investment opportunity? Would the ceo of luton homes want him to pursue the investment opportunity? Explain your answers with supporting evidence around 100 words
q3.1.2
Assume that luton homes uses residual income to evaluate claritys performance. Will the manager of the Clarity division be likely to change its attitude towards the investment opportunity? would using residual income help soving goal congruence here? explain your answer with supporting evidence
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