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Maddie Company sells Products M and B. Last year, Maddie sold 21,000 units of M and 14,000 units of B. Related data are as follows:
Maddie Company sells Products M and B. Last year, Maddie sold 21,000 units of M and 14,000 units of B. Related data are as follows: Product Unit Selling Price Unit Variable Cost Unit Contribution Margin M $30 $24 $6 B $70 $56 $14 Determine the following: a. Maddie Co.'s sales mix b. Maddie Co.'s unit selling price of E. C. Maddie Co.'s unit contribution margin of E d. Maddie Co.'s break-even sales in units of E assuming that last year's fixed costs were $14,000 e. What is the purpose and use of a sales mix? How is a sales mix used to make managerial decisions? What changes could be made for a better outcome? How could you increase profitability? Maddie Company sells Products M and B. Last year, Maddie sold 21,000 units of M and 14,000 units of B. Related data are as follows: Product Unit Selling Price Unit Variable Cost Unit Contribution Margin M $30 $24 $6 B $70 $56 $14 Determine the following: a. Maddie Co.'s sales mix b. Maddie Co.'s unit selling price of E. C. Maddie Co.'s unit contribution margin of E d. Maddie Co.'s break-even sales in units of E assuming that last year's fixed costs were $14,000 e. What is the purpose and use of a sales mix? How is a sales mix used to make managerial decisions? What changes could be made for a better outcome? How could you increase profitability
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