magine you are the head of marketing for a national chain of bubble tea stores.$$ Historically, every store has charged the same price for bubble tea$($and they only serve a single$$ size$).$ Recently, a pricing experiment was conducted in some of the stores to see if a price increase could lead to increased total revenue.Pricing Mini Case: Maximizing total revenue for bubble tea sales

Imagine you are the head of marketing for a national chain of bubble tea stores. Historically, every store has charged the same price for bubble tea $($and they only serve a single size$).$ Recently, a

pricing experiment was conducted in some of the stores to see if a price increase could lead to increased total revenue.

Click the icon to view the description of the experiment.