Maintaining motivation can be very difficult for salespeople. One method that salespeople can use to maintain motivation is to This is related to the Reframe sales and non-sales so that each individual sale does not seem so impactful and instead it is longer term trends that matter; the law of small numbers Reframe sales and non-sales so that each individual sale does not seem so impactful and instead it is longer term trends that matter; the chameleon effect Keep in constant contact with their best customers and always be asking for referrals; the law of small numbers Keep in constant contact with their best customers and always be asking for referrals; the chameleon effect Talk to their manager; sales managers would have known how to close the sales that got away