Make a marketing plan of the personal protective equipment (PPE) which target the seafarers in the maritime industry.

I. Executive Summary

a. Synopsis

b. Major aspects of the marketing plan

II. Marketing Goals and Objectives

a. Marketing goals

b. Marketing objectives

III. Marketing Strategy

a. Primary (and secondary) target market

b. Overall branding strategy

c. Product strategy

d. Pricing strategy

e. Distribution/supply chain strategy

f. Integrated marketing communication (promotion) strategy.